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Eastern Botanicals

Brand Concept Visual Identity Art Direction Digital Marketing Packaging Design Illustration / Image

The essence of happiness and well-being has been researched by Traditional Eastern Medicine for more than 3,000 years.

With four generations of experience, a family of Eastern herbal doctors has mastered the practice of medicinal herbs. Rice was commissioned to reveal their secret formulas through a new brand.

We were able to call upon the talents of illustrator,
Brendan Wenzel, to bring extra life to a range of 10 herbs.

Brendan’s unique process is typically reserved for illustrating endangered species for conservation purposesas well as his own children’s books.

In the Eastern Botanicals case, Brendan’s style brought huge personality and vibrancy.

The initial intention of using a standard scientific botanical illustration style quickly evolved into something all the more own-able for the brand, and lovable for the shopper.

Eastern Botanicals

Brand Concept Visual Identity Art Direction Digital Marketing Packaging Design Illustration / Image

The essence of happiness and well-being has been researched by Traditional Eastern Medicine for more than 3,000 years.

With four generations of experience, a family of Eastern herbal doctors has mastered the practice of medicinal herbs. Rice was commissioned to reveal their secret formulas through a new brand.

We were able to call upon the talents of illustrator,
Brendan Wenzel, to bring extra life to a range of 10 herbs.

Brendan’s unique process is typically reserved for illustrating endangered species for conservation purposesas well as his own children’s books.

In the Eastern Botanicals case, Brendan’s style brought huge personality and vibrancy.

The initial intention of using a standard scientific botanical illustration style quickly evolved into something all the more own-able for the brand, and lovable for the shopper.

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